Small accessible websites

Rosette If your work is SEND,
make your website work
for the people you represent

The web shuts out the very people we're working for. People with vision impairment. People who use a keyboard instead of a mouse. People who need bigger text or plain words. Many SEND websites fail them.

A Rosette is a small website, built and checked so that every one of your families, clients and colleagues can use it.

For independent SEND consultants, educational psychologists, therapists, disabled trainers and speakers, tiny charities, and inclusion and access advisers.

Book a chat →

Who it's for

People whose website has to be as accessible as the work they do. Independent SEND consultants, educational psychologists, speech and language therapists, disabled trainers and speakers, tiny charities, and inclusion and access advisers.

What you get

Everyone can use it

Including people who cannot see the screen, use a keyboard instead of a mouse, need bigger text or find busy pages hard.

Easy to change yourself

Each page has a simple form for its words and pictures. You can even edit your site on mobile phone.

Delightful, for all your users

No adverts, no tracking and no cookie pop-up asking visitors to agree to anything.

Easy to get in touch

Your work thrives on other people. They'll have the best way to contact you. That might be email or phone, a form, or a booking page.

Bring your own email

Your email stays where it is, whether that is Gmail, Outlook or somewhere else, and nothing changes when your site goes live.

Kept safe and secure 

Your site is backed up every day and the underlying code is kept up to date. No security headaches for you. 

Your monthly report 

How many people visited, which pages they read, how they found you, and how many got in contact. Plus a health check to make sure your site is performing well.

Nothing gets lost when you move

If you already have a website, links people saved to your old pages still work.

Designed for you, not a template

Your colours, your photos and your way of talking, on a design made for you, in fonts everyone can read. No 2 Rosettes look the same, and none of them look like a template with the name changed.

Your site, their way

Dark mode if their phone is in dark mode. Bigger text if they have asked for bigger text. Less movement if they have asked for less. Your site follows each visitor's own settings instead of fighting them.

A blog, if you want one

News, thoughts, what you have been up to. Each post is a page with its own address, so you can share it. People can follow along by email or in their feed reader.

Events and dates

Training days, talks and clinics on one page, with a link to wherever people book. Past dates drop off on their own.

Documents people can read

Your reports, your services and your prices as web pages, not PDFs. Where a PDF has to stay a PDF, I make it accessible too.

Pictures and video done properly

I shrink every picture so it loads fast and write a description for people who cannot see it. Video gets captions.

Checked for plain English

Before any page goes live it goes through Dawn, our own checker, which reads it sentence by sentence and says where it gets hard. The aim is a reading age of 9, which is the UK average.

Not for everything

Rosette is for small sites. Not for shops, payments, user logins or anything with hundreds of pages. If that is you, and you work in the SEND space, we can still help you. Just ask. 

Our Rosettes

A rosette is what you win at the village show for the best in its class. Ours are web standards. Anyone can say a website is accessible. Mine are checked against every one of these before they go live.

  • WCAG 2.2, level AA. The international standard for accessible websites. Checked by tools and by me with a screen reader and a keyboard. Level AAA design, the highest, where you need it.
  • An accessibility statement. A page saying what has been tested, anything that falls short and how a visitor can ask for something in another format.
  • Works without the extras. Every page still works if a visitor's browser blocks scripts or their signal drops out.
  • Standard web code. Pages are built the way browsers and screen readers expect, so they work on any device, old or new.
  • Google's Lighthouse checks. Google's free tests for speed and accessibility, best practices and SEO, scored out of 100.
  • UK privacy law. No tracking cookies, so no cookie pop-up and nothing to explain under UK GDPR. We use Plausible analytics to show which are your favourite pages.
  • Cyber Essentials. Pop Pop Studio is certified under the UK government's scheme for cyber security.
  • Hosted in the UK. Your site, and anything your visitors send you, stays on servers in the UK with Krystal, the UK's largest independent web host.
  • ISO 27001. Krystal holds the international standard for keeping everything safe.
  • 100 per cent renewable energy. And Krystal gives 1 per cent of its sales to environmental causes through 1% for the Planet.
  • W3C Web Sustainability Guidelines. Small pages that use less energy to send and show.

How it works

  1. A chat. Tell me what you do and who your audience is. It costs nothing.
  2. A plan and a price. Which pages you need, what goes on them and what it costs.
  3. A look before anyone else. I build a test site and you try it out the way you would use it and tell me what to change.
  4. Live. The site goes on your web address. Old links still work, and your email carries on exactly as before.
  5. Looked after. Updates, backups, small changes, a short report each month, and a person to talk to when something looks wrong.

What it costs

A fixed price to build it. Agreed before I start. I sometimes do this for free, because I love the accessible web. 

£20 a month for hosting, backups, updates, small changes and your monthly report.

Let's talk it through

Tell me what you do and who you need to reach. I'll tell you if Rosette is right for you, and not, I can recommend what is.

Book a chat →

Jonny Holden

Why do I do this?

For the accessible web. I want the web to work for the people we work with.

I love it. Designing and building is the fun part, and Rosette is the excuse to do it properly, small and by hand.

The day job grew. Belong, Placid and the council work are what I do most days now. Rosette keeps me building small sites by hand, which is where all of it started.

A better web. The price is set against a DIY site, not against an agency. A fixed build, £20 a month. Sometimes free, because every small site done well makes the web a little better.

Jonny Holden